In The Press:
WTR turns to Max Vern for input on Cracker Barrel trademark conflict
WTR turns to Max Vern for input on Cracker Barrel trademark conflict. Max Vern, senior counsel at Amster Rothstein & Ebenstein, advises that brand owners considering extensions should undertake requisite due diligence and err on the side of caution to avoid encroaching on another earlier brand that – like Kraft’s Cracker Barrel – appears to […]
Monetization of a Firm’s Patent Rights: A Lawyer’s Perspective
‘‘Monetization’’ of patents—i.e., making money from a patent or patent portfolio—has evolved from a model that relied solely on traditional direct licensing to include a diverse and exciting array of new modes that can be used to potentially profit from patent assets. The authors assess the array of new modes that have evolved for making […]