Practice Areas
Trademark
Trademarks are nothing less than your identity and brand in the marketplace, and for many firms can be an asset of almost incalculable value. They are indispensable to establishing and maintaining your reputation, and to staking out your competitive advantage.
Our trademark practice encompasses the full panoply of what you need to create, register, maintain, license, and benefit from your trademark portfolio. Specifically, we assist clients domestically and around world in:
- Selecting what precisely you should seek trademark protection for
- Researching and receiving appropriate clearance to ensure that your proposed trademark is not confusingly similar to another mark already owned by another firm
- Securing registration of your marks with state, federal and foreign trademark offices, and maintaining their effectiveness and validity
- Counseling you on managing your trademark portfolio
- Advising you on licensing your marks where financially beneficial and legally possible
- Defending your marks from infringement and dilution, including defending you against counterfeiting, grey market goods, false advertising, and “cybersquatting”
Our seasoned trademark lawyers can anticipate pitfalls and help you avoid them before they occur—when it’s most economical to do so. We have decades of experience in avoiding litigation by strategically planning in advance to navigate around hazards. But if litigation becomes inevitable, you can count on our courtroom-savvy lawyers to be on top of the very latest decisions pertinent to your situation.
Your trademarks are among your most valuable assets; don’t they deserve the best possible care and handling?
Isn’t it time to
find out what we can do for you?